airbnb rental near sports events

Airbnb Rental Near Sports Events: How to Capitalize on the Sports Tourism Market

As an Airbnb host, capitalizing on sports tourism can be an excellent way to maximize your rental income. Whether you’re located near a stadium, arena, or popular sporting venue, you have the potential to attract a steady stream of guests looking to attend events.

In this post, we’ll discuss how you can optimize your Airbnb rental for guests attending sports events, ensuring they have a convenient and enjoyable stay while boosting your earnings.

🏟️ 1. Highlight Your Property’s Proximity to Sports Venues

One of the most attractive features of your property, if you’re near a sports venue, is its convenience. Make sure you prominently feature your location’s proximity to nearby stadiums, arenas, or sports complexes in your listing.

A. Emphasize Location in Your Listing Title

• Use your title to your advantage by including keywords like “Near [Stadium Name],” “Walk to [Arena Name],” or “Best Location for Game Day.” The closer your property is to popular sports venues, the more appealing it will be to guests.

B. Mention Walking Distance or Transportation Options

• Let potential guests know how close you are to the venue. If your property is within walking distance, be sure to highlight that in your description. If driving or public transport is required, make sure to provide details about available parking or public transit routes.

C. Showcase Your Property’s Sports-Friendly Features

• Guests attending sports events are often looking for comfortable, convenient accommodations that provide a relaxing retreat after a long day of excitement. Highlight features like:

  • Comfortable living areas to relax after the game

  • Free parking or easy access to transportation

  • High-speed Wi-Fi for those who want to catch highlights or share their experience on social media

🏅 2. Offer Game Day Amenities and Packages

Going the extra mile to cater to guests attending sports events can elevate their stay and make them feel special. Offering amenities tailored to their needs will set your property apart from others.

A. Provide Game Day Essentials

• Consider providing guests with essentials such as stadium seating cushions, water bottles, or even sports-themed snacks (e.g., chips, peanuts, etc.) to enhance their game day experience.

• If there are any tailgating opportunities or local sports bars near your property, provide information on the best spots to enjoy pre- or post-game activities.

B. Create Sports-Themed Rooms or Decor

• Transform your property into a sports haven by adding sports memorabilia, framed jerseys, or wall art of local teams. A sports-themed room can appeal to fans and make them feel even more connected to the game they’re attending.

C. Offer Exclusive Sports Packages

• If possible, create exclusive deals for your guests, such as discounted tickets to nearby games, or offer transportation packages to and from the venue for a convenient, stress-free experience.

🚗 3. Provide Convenient Transportation Options

Guests attending sports events want to focus on enjoying the game, not worrying about how to get there. As a host, you can enhance their stay by providing easy access to transportation.

A. Offer Shuttle Service or Provide Rideshare Information

• If your property is far from the venue, offering a shuttle service or rideshare options can be a huge perk. Provide guests with information on the best rideshare services, such as Uber or Lyft, that are available in the area.

B. Free Parking

• Parking near stadiums can be expensive or hard to find, so providing free parking is a major selling point for guests attending sports events. Ensure your property offers ample, convenient parking spaces.

C. Public Transportation Accessibility

• If your property is close to public transportation, make sure to share details about bus routes, train stations, or light rail systems that can get guests to the venue easily and affordably.

🛋️ 4. Create a Sports-Friendly Home Environment

Many guests traveling to sports events are on a tight schedule, so providing a relaxing and comfortable environment will ensure they have a great stay, regardless of the outcome of the game.

A. Comfortable Lounging Areas

• After a long day of cheering for their team, guests will appreciate a comfortable space to unwind. Consider upgrading your living room furniture with cozy sofas, recliners, and throw blankets for a more relaxing experience.

B. Provide Sports Streaming Options

• Make sure you have a smart TV with access to popular streaming services like ESPN, NBC Sports, or any other relevant channels to watch post-game analysis or highlights. You could also provide guests with free Wi-Fi to stream the game live if they missed it.

C. Offer Game Day Snacks and Drinks

• Stock your property with snacks and drinks that are perfect for a game day. Whether it’s popcorn, beer, or sports drinks, offering a stocked kitchen or snack area will enhance their experience.

🏆 5. Boost Your Reviews with Sports-Focused Hospitality

Guests attending sports events are often excited to write positive reviews if their experience exceeds expectations. Providing extra touches tailored to their game day experience can lead to glowing reviews and repeat customers.

A. Provide a Welcome Package

• A personalized welcome package with items such as local team memorabilia, a personalized note, or even event tickets (if you can arrange them) will make guests feel special and appreciated.

B. Be Flexible with Check-in and Check-out

• Sports events often run late, and guests may want to check in after the game or leave after the event. Offer flexible check-in and check-out times when possible. This will make their stay more convenient and increase the chances of a 5-star review.

C. Share Local Sports Event Information

• Going beyond your property, provide guests with details about local events, stadium tours, pre-game meetups, or post-game parties. Not only will this improve their experience, but it will also show that you care about their stay.

🏁 6. Conclusion: Tap Into the Sports Tourism Market for Airbnb Success

Airbnb properties located near sports events have the opportunity to attract a high-demand audience. By highlighting your property’s proximity to stadiums or arenas, offering tailored game day amenities, and providing convenient transportation, you can maximize your income while offering guests an unforgettable experience.

When you create a sports-friendly environment, offer personalized hospitality, and leverage your location’s proximity to major events, you’ll build a loyal customer base, increase bookings, and earn outstanding reviews. By tapping into the growing sports tourism market, your property can become the go-to rental for fans and sports enthusiasts.